Trend in business presenting – the 18 minute presentation

Jim Gray in The Globe and Mail has an interesting article that picks up on the global success of TED Talks and suggests that this is the future direction of business presenting. I agree to a degreee. What do you think?

Read the article here.

Here is my comment:

Nice article and I think it does pick a trend for shorter – more impactful – presentations. Of course there will always be expectations but for executives who wish to become influential to their stakeholders then the 18 minute presentation is a useful concept.

This is one of the reasons that I am studying TED Talks speech in preparation for my new book. Using samples of people who are ‘giving the speech of their lives’ is a useful benchmark for all aspiring business presenters.

Warwick John Fahy
Author, The One Minute Presenter

About the Author, Warwick J Fahy

Would you like to know how to create impactful 18 minute business presentations? Contact me today on +86 1391 786 7502

Warwick helps C-level executives, working in multinational companies based in Greater China, who struggle to get their point across and influence their key stakeholders. Warwick helps the executive project their message with confidence allowing them to express their opinions powerfully and gain respect from senior managers even when under pressure.”  Learn more about who I help here.

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