The 8 Steps

Step 1: You the Presenter

c-you-the-presenter1One Minute Learning:

Become more self aware by taking The One Minute Presenter Questionnaire, learn the key elements of an authentic speaker, face the causes of public speaking fear with 6 fearbusting practical tips.

Step 2: Treasure your Audience

c-treasure-your-audience1One Minute Learning:
How to paint a portrait of your audience. Understand the difference between demographics and psychographics. Techniques to gather information about your audience. How to create an avatar of your ideal audience. Essential questions to build up a golden avatar profile.  Why today’s audience expectations are so diverse. Four reasons an audience wants to listen to you. How to create a perspective that starts from the audience’s interests.

Step 3: Produce your Message

c-produce-your-message1One Minute Learning:

First, write a 25-word happy ending that summarizes what you want your audience to think, feel and do at the end of your presentation.  Second, think like a movie producer to turn your presentation into a concept that can be used in a variety of different presentations. Third, use characters to make your content come alive by using a 5-step business storytelling process. Fourth, pick out key parts of  your speech and like a good TV reporter turn them into soundbites and slogans, which become the taglines of your message.

Step 4: Create your Connection

c-create-your-connection2One Minute Learning:
Bronze level to hold attention:  Set ground rules (especially for mobile devices), use flip charts, share yourself from the start. Silver level to interact: Three ways to interact with your audience, ask simple questions to start, create a hospitable space/set the scene. Gold level  to engage: Engage the audience, share your enthusiasm, humor, mirroring and matching, international speaking.

Step 5: Deliver with Style

c-deliver-with-style1One Minute Learning:

13 essential tips to use your voice powerfully. Maximize your message with 11 non verbal tips. The dos and don’ts of slideshow presenting.

Step 6: Manage all Interruptions

c-manage-all-interruptions1One Minute Learning:

The Five Golden Rules of managing interruptions.  Control the presentation room. Manage people and things moving around the place.  Overcome external and internal distractions. Prepare for equipment failures.

Step 7: Master the Q&A

c-master-the-qa2One Minute Learning:

How to open a Q&A session. The 4As method for answering questions. Think quick with two way hooks. How to close your answers.  Master difficult questions.

Step 8: Finish on Time

One Minute Learning:

Time tested formats to prepare for every presentation. The key things to prepare thoroughly. Adapt to last minute changes.